What We Track and Why

We use various tracking technologies on evolvwave.dev to understand how people interact with our site and to make their experience better. This isn't about collecting data for the sake of it. We want to know what works, what doesn't, and how we can improve.

Think of it like watching someone navigate through a building. You notice where they pause, where they seem confused, where they move quickly. That information helps you improve the layout and signage. Same concept here, just digital.

How Tracking Technologies Function

When you visit our site, small pieces of data get stored in your browser. These are typically called cookies, but the term covers several different mechanisms. Some store preferences. Others help us recognize returning visitors. A few track specific actions like which pages you viewed or how long you stayed.

The technical side isn't complicated. Your browser receives instructions to save certain information locally. When you return, that information gets read back. It's like leaving a bookmark in a book so you know where you left off.

Types of Tracking We Use

Specific Technologies in Use

How This Improves Your Experience

Let me give you some concrete examples. When we noticed that mobile users were abandoning a particular page at high rates, we investigated and found the layout wasn't working well on smaller screens. We fixed it. That only happened because we had tracking data showing the problem.

Or consider navigation. By watching how people move through the site, we realized certain important pages were buried too deep. We restructured the menu. Now those pages get more traffic and visitors spend less time hunting for information.

We also use tracking to understand which educational content actually helps people. If a tutorial gets lots of views but people leave quickly, something's wrong with it. If another piece keeps people engaged and they come back to reference it, we know it's valuable.

Managing Your Preferences

Data Retention and Control

We don't keep tracking data forever. Different types have different retention periods based on their purpose. Analytics data that helps us understand long-term trends might stick around for a couple years. Session data disappears when you close your browser. Marketing attribution data typically expires after 30 days.

You can request deletion of your tracked data at any time. Just reach out through our contact information below. We'll clear what we have associated with your browser identifiers within a reasonable timeframe, usually a week or two.

Some data gets anonymized before we analyze it. Once that happens, it's not really "yours" anymore in any meaningful sense. It becomes part of aggregate statistics that can't be traced back to individual visitors.

Third-Party Tracking

We do work with some external services that place their own tracking technologies. Analytics platforms, for instance. Or services that help us understand site performance. These third parties have their own privacy policies that govern how they handle data.

We try to limit third-party tracking to essential services that provide real value. But we can't control what those services do with data once they collect it. You should review their policies if you're concerned about specific vendors.

Updates to This Policy

Technology changes. Our site evolves. Sometimes we add new tracking mechanisms or remove old ones. When that happens, we update this policy and note the revision date at the top. If the changes are significant, we'll probably mention it on the site somewhere prominent.

You should check back periodically if you care about staying current on our tracking practices. We're not going to email everyone every time we make a small adjustment, but the information will always be available here.